Bill MadisonSenior Vice President and General Manager
Bill Madison is Senior Vice President and General Manager, Insurance, for the risk solutions business of LexisNexis, a position he has held since October 2006. Madison is currently responsible for all insurance transactional business including solutions for underwriting, claims, analytics, and international markets; as well as pursuing new market initiatives in life, telematics, auto rental.
Madison has played a key role in the integration of data services into multiple channels, and in transforming Insurance Data Solutions from being a data provider to providing a holistic approach to risk analysis, underwriting, and claims processing that includes process enhancement. These innovative solutions have helped insurance carriers achieve significant improvements in performance.
Madison joined the organization in 1989 as part Equifax’s acquisition of Innovative Research, Inc., where he was a member of the leadership team that developed several products that revolutionized auto insurance underwriting. When the Insurance Services team was spun off from Equifax to create ChoicePoint, he was instrumental in transitioning the organization into a standalone unit.
During his tenure, Madison has served in a variety of roles including customer sales representative in the Personal Lines (Auto and Home) market, then later as Vice President of Sales for the Insurance Data Services division where he was responsible for the National Accounts Program, in addition to all ChoicePoint data sales activity.
Madison earned his bachelor’s degree in Business Administration and Economics from Bridgewater College in Bridgewater, Virginia. He lives in the Atlanta area with his family.
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